Pragmaticplay-the leading online casino platform provider for video slots, keno games, table games and video poker

Join The Team At Pragmatic Play

Pragmatic Play is a leading multi-product content provider to the iGaming industry, offering innovative, regulated and mobile-focused gaming products. We want you to be part of the team.


Social Marketing Executive – Chinese

Manila Competitive Salary + Benefits Key Skills
Team Player Internet Passionate Creative

At Pragmatic Play, we’re a young iGaming provider experiencing rapid growth. We are looking for a skilled Social Marketing Executive to manage all our all social media channels and campaigns, research and analyze social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy. The person we are looking for will act as a Brand Ambassador, with a good knowledge of Marketing, an established online presence, with a passion for building and growing relationships and with the ability to gather feedback and provide innovative insight.


Main Job Tasks and Responsibilities:

  • Oversees all company social media accounts.
  • Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
  • Contacts affiliate networks, active on forums and communicating with players.
  • Assists with the planning of marketing strategies to help drive traffic and engagement to the website.
  • Finds Twitch / YouTube streamers and video content.
  • Creates Campaigns, co-branded merchandises.
  • Creates content for our websites to attract new clients and to establish us as experts in social media marketing for products.
  • Coordinates social media messaging with advertising departments.
  • Assist in developing social media strategies based on continually evolving metrics and client feedback.
  • Strives to increase the popularity of our games around the world, conquer new markets, and attract new ways to promote the brand.
  • Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
  • Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
  • Assists with general day to day administration tasks.
  • Assists with social media performance reports.
  • Keep up to date with any social media trends.
  • Track social media influencers.
  • Contribute to and influence the direction of social media strategy.
  • Assists in designing and executing marketing campaigns.
  • Analyse and report on the search performance.
  • Provide an SEO prospective on content creation and social media.
  • Analysis of competitor campaigns.
  • Regular KPI reporting.
  • Work closely with the Manager, online marketing and affiliate marketing teams to help co-ordinate all integrated online output.



  • Social media platforms knowledge; Proven experience within social media.
  • Internet passionate.
  • Strong Verbal and Written Communication Skills in both English and Chinese.
  • BA degree in Business, English, Journalism, Media or a similar subject (or relevant experience).
  • Experience in building social media communities and general marketing experience.
  • Good written skills and an eye for detail.
  • Strong team player.
  • Strong communication and inter-personal skills.
  • Advertising, Copywriting, Content Creation, Public Relations and Brand Marketing Experience – A plus.
  • MS Office (Word, Excel, PowerPoint).
    HTML, Photoshop, InDesign, Illustrator knowledge - A plus.
  • A degree or equivalent marketing qualification.
  • Ability to work flexible working patterns to meet the needs of the business.
  • Ability to continually improve and enhance the company’s social media output.
  • The ability to build and develop strong business relationships.
  • The ability to work as part of a talented team or on own initiative.
  • Strong organizational skills and the ability to work in a fast paced, pressured environment.
  • A creative and energetic personality.
  • Strong presentation and negotiating skills.


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