PRAGMATIC PLAY EXPANDS LATAM FOOTPRINT WITH SUPERBETS DEAL

Pragmatic Play, a leading content provider to the gaming industry, has taken its full offering live with Latin American operator, Superbets.

The operator will have full access to Pragmatic Play’s award-winning slots portfolio, including latest release Drago – Jewels of Fortune, as well as the top-performing John Hunter series and fan-favourite Wolf Gold.

The supplier will also provide Superbets with its Live Casino, Bingo, Table Games and Scratchcards offering, as well as its upcoming new virtual products. The agreement marks another step for the provider as it realises its ambitions of growth within Latin America, following the appointment of a VP Latin America and opening in the region in recent weeks.

Victor Arias, VP of LatAm at Pragmatic Play, said: “We are thrilled to sign a full-offering agreement with Superbets, who are an exciting operator within Latin America.

“Having our entire multi-product portfolio go live with a new partner is something we are very excited about and is a real testament to the strength and breadth of the Pragmatic Play product set.”

Esteban Sousa, Director at Superbets, said: “Pragmatic Play has worked tirelessly to get an exciting multi-product solution which stands head and shoulders above the market and we are very pleased to be able to offer all of their games to our customers.

“We are always looking for innovative, immersive content to please our customer base and this large deal marks another milestone for us in achieving that goal.”

Pragmatic Play currently produces up to four new slot titles a month, as well as delivering Live Casino and Bingo products through its multi-vertical offering. The company’s entire portfolio is available through a single API integration.

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